GALUP LAUNCHES PANETTONE WITH SUPPLY CHAIN INGREDIENTS
Galup is much more than a brand, it is a beautiful and important Italian industrial reality that, in its sector, has modified and made the history of a national product: the Panettone, the one that was born in 1922 from an intuition of Pietro Ferrua. An almost century-old history that has always had a main road to walk on, the search for the quality product, made with an artisanal process through the wise use of carefully selected raw materials.
A path never abandoned in 98 years of activity that in 2020 is further realized with the launch of the Panettone with ingredients from the Gran Galup supply chain : an innovative reference, which highlights the importance of the raw materials used and transmits a message of transparency to a consumer.
The Panettone with ingredients from the Gran Galup supply chain tells its story starting from its packaging, specially created to reveal traceable ingredients and from an ISO 22005 certified supply chain : milk and butter from a short and Inalpi certified supply chain, sugar from Italia Zuccheri, eggs and flour.
But it also tells the story of the Italian nature of this product, for the creation of which are used candied cherries and oranges of Italian origin that enrich the dough, Tonda Gentile Trilobata hazelnuts that make up the famous and unmistakable icing, as well as Avola almonds, icing sugar, starch and rice flour, salt and essential oil all Made in Italy.
The Panettone with ingredients from the Gran Galup supply chain , present in both large-scale distribution and normal trade in 1 kg packages, thus becomes a way to tell, in a clear and transparent way, its values. Confirming the attention towards a consumer who focuses more and more on the quality of the ingredients and to whom it is a duty to provide all the necessary information to be able to consciously choose what he brings to his table.
A path of excellence, the one that Galup has been pursuing for almost a century, which marks another important step forward, always respecting that tradition which, today as yesterday, puts in the foreground the authenticity and the search for the best ingredients and an artisanal workmanship almost unique in its sector.
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